It has been said, "a picture is worth a thousand words" and that is never more true than when it comes to selling your home. How can you be sure that your pictures are "saying" the right things about your home? Here are a few things for you to think about:
Speaking Out of Turn - Just like when someone talks about something they don't really know about, or when they interrupt a conversation continually, a bad picture can really turn people off. No one needs to see all of the furniture in detail, nor do pictures of the corner of a room highlight the room's features and keeping Aunt Joyce's prize doll collection front and center speaks too much of individual taste. Remember, not everyone has the same hobbies and you want to appeal to as many people as you can. Keep your pictures less "noisy" so the rooms can speak for themselves.
Quiet as a Mouse - Pictures that don't have any frame of reference to other areas in the house, or are too dark to really tell what something is, can lose someone's interest and keep people clicking past your homes pictures. If your home is too "quiet" the greatest features may not get noticed at all. Have pictures that can show where the kitchen is in reference to the family room, or possibly an open door to another room can help people visualize a little how the home may be laid out, which will make it more interesting. Just like the pictures showing/saying too much, not showing or saying much at all can push your buyers away.
Exaggerated Stories - Another issue can be altered or outdated photos. With photo shop and all the technology we have today, you can make pictures of your home spectacular! You can brighten up a dark, dingy carpet, you can use angles to make a room appear way larger than it is and you can even change the color of paint on the walls! Also, don't post pictures that you had taken 20 years ago, either, because they may not accurately depict how your home is now. However, even if those spectacular pictures bring in buyers, they will not be happy when the reality of your home is seen in person. In fact, it might even have a more negative effect because deception will bring distrust and they may think you aren't being honest with other things in the home you can't see. Not only will this turn them off, but, word of mouth will really put a bad taste in people's mouths about your "fake" or outdated pictures.
Speaking the Subtle Truth - The pictures of your home need to be truthful, showing the great features of your space. They need to reveal as much as they can to a buyer ahead of time, not only to bring them to see it in person, but, when they see something they loved in a photo, they love it even more in person. You want their IN PERSON experience to exceed the ONLINE one. However, subtle truth is very different than stark reality as well. Any issues with your home will need to be disclosed, but, you don't show all the worst things first and pray people will want to buy your home anyway. Besides, what you may think is a horrible feature, someone else may see what they can do to change it or they may love it "as is"!
When you are having pictures taken for your home, it's important to trust your Realtor's judgment and use his resources for professional photos. The photographers they generally use have experience in listing photography and know how to capture the best angles in your home and how to highlight the best features. If the Realtor you are considering doesn't have these resources, you may want to consider someone else, because it's your home and you want it to be in the best hands possible. But, beware: seeing good quality photos of your home may make you fall in love with it all over again and saying good by might just make your eyes water a little!--Jen Lush